Lead generation is a key factor in growing any company. The flow of potential new leads can increase your communication with the right audience and maximize conversions.
With so many lead generation tools on the market, it’s difficult to select the right software that can be useful to your business. And without the right tools, your growth will be slow.
In this article, we’ll share some of the best B2B lead generation tools you can use to grow your business.
What is B2B Lead Generation?
B2B lead generation is a process to identify and target potential customers who may be interested in your brand or products. This process includes communication and engagement, singapore phone number data so your leads can convert into paying customers.
It continues with follow-up emails to further extend communication and increase your email list. You can use B2B lead generation tools to capture leads from your website and other marketing platforms.
Let’s take a look at the best B2B lead generation tools for small businesses.
Best B2B Lead Generation Tools
Below you will find the main B2B lead generation tools for your small business website. Each tool offers different features, and you can choose the best lead generation tools that meet your needs.
1. optinMonster
OptinMonster is the best lead generation and optimization tool in the market. It helps you create an email list and get more leads instantly, which will likely become paying customers.
OptinMonster offers several models for lead generation campaigns. You can create multiple campaigns on your site, distribute the different types of anchor texts including lightbox pop-ups, floating bars, scroll boxes, gamplate wheels, and more.
OptinMonster works in three simple steps: First, you select a built-in template or a black screen and customize it using the drag and drop builder.
Secondly, you target users based on your marketing goals.
And then, you can analyze the results to optimize campaign performance.
It also offers an advanced traffic redirect tool to send your site visitors to important pages, so you can generate leads. OptinMonster comes with powerful Exit-Intent technology that helps you maximize your conversions and sales.
It provides analytics and insights to focus on the top pages so you can increase your leads. You can also display attractive offers to your users to take your conversions to the next level.
Price: The basic plan starts at $9 per month.
The 2nd SeedProd
SeedProd is the best landing page creation tool for WordPress. It comes with hundreds of landing page templates that you can use for B2B lead generation and convert traffic from your site into customers.
The SeedProd plugin allows you to create sales pages, launch pages soon, opt-in pages, webinar pages, and custom landing pages with just a few clicks. It is a powerful yet easy-to-use tool with a subscriber management option to track your leads from any email provider.
It has premium integrations with all popular email marketing services including Constant Contact, Sendinblue, ConvertKit, ActiveCampaign and so on.
Using your favorite email service, facebook users you can create opt-in and lead squeeze pages to collect potential leads as a professional.
SeedProd allows you to configure your landing pages in minutes. It has built-in smart sections for headers, call-to-action, and much more to create beautiful layouts without needing design skills.
Price: The starting price of the basic plan is $39.50 per year for a website license. If you have multiple sites, you can choose the Plus, Pro, or Elite plan. The Elite plan works on unlimited sites and comes with priority support from the SeedProd experts you can’t find in other plans.
3. Wholesale Suite
Wholesale Suite is a dedicated wholesale solution for B2B WooCommerce sites.
It adds numerous features and improves the wholesale shopping experience. In addition, the plug-in is very simple to use. After you activate it on your website, you will see the wholesale price options available in the product page editor.
The Wholesale Lead Capture plugin is designed to automate the process of recruiting and registration of wholesale clients.
It allows you to create emails and personalized notifications that will be sent automatically to registered users. Also, create a login page for wholesale customers. To learn more about this, read our analysis of Wholesale Suite.
You can purchase the Wholesale Suite plugins separately or buy all three together as a package. Each plug-in costs as $49.50 per year.
4. 4. WPForms
WPForms is the easiest WordPress contact form plugin for beginners and a B2B lead generation tool. It allows you to create custom forms on your website so that B2B customers connect with you professionally.
It comes with form templates ready for contact forms, payment forms, search forms, newsletter forms, user registration forms and so on. You can use the drag and drop builder to create and customize your forms without writing any code.