When you run an online store, you need to have a marketing strategy to promote your brand and generate sales. No matter the quality of your products, without proper marketing, you will not be able to increase revenue or drive traffic to your website.
In this article, Boost Your Business we’ll compare the top marketing tools you can use on your website. But first, let’s look at why using marketing tools on your website is crucial to your company’s success.
Why use marketing tools on your website?
There are many reasons why you should use marketing tools to increase conversions on your website. Here are the three main reasons we found:
1. Increase the visibility of the brand
Without taking steps to extend your reach, ivory coast phone number data you will not be able to attract many customers in your target market.
Using marketing tools on your website allows you to reach more people and thus have a higher chance of making sales and increasing revenue from your online store.
2. 2. Create social proof
When new customers see your brand or explore your website, they are looking for reasons to do business with you and not the competition. Social proof shows visitors that your brand is worth the investment and gives you an advantage that other companies do not have.
By proving your sympathy with customers and consumers through online reviews and ratings, you can convince new customers to buy quickly.
1. optinMonster
OptinMonster is the most popular lead generation software on the market for WordPress. With the trust of more than 1,000,000 websites, it can help you create quality leads on your site that turn into paying customers.
While visitors are on your site, lead, lead generation and lead management: what’s the difference? you want to draw their attention to new content, promotional offers, email newsletters and more.
OptinMonster allows you to create pop-ups on your site for exactly this purpose.
OptinMonster has a drag and drop builder that makes it easy for beginners to design their own pop-ups and add them to the site. Choose from different pop-up styles such as lightbox, floating bar, built-in form, sliding box and more.
It’s also easy to cater to specific users by creating targeted campaigns based on their location, device, referral traffic, and more. Monitor the performance of pop-up campaigns on your site using analytics features, including real-time behavior automation, A/B testing, and conversion analysis.
2. trustPulse
TrustPulse is a social proof plugin that is compatible with any WordPress site. It provides what you need to boost social proof on your website, so you can attract more customers and increase sales.
When a customer performs an action on your website, you can show this action as a pop-up so that other visitors can see it in real time. This shows them that other people are interested and actively engage with their content.
TrustPulse takes less than 5 minutes to be configured and customized according to your preferences. You can allow notifications to appear on any page, email data such as your homepage, landing pages, checkout pages, and more.
You can also use smart segmentation to show them to the right people at the right time to get the best results.
In addition, Boost Your Business you can take care of the statistics and monitor the response of your site visitors to pop-ups in real time. Customize the look to match your brand, including colors, images, text, and more.
3. WPForms
WPForms is the most popular form creation plugin for WordPress. It is used by over 6,000,000 website owners to create online forms for their websites.
Every online business needs a way for customers to keep in touch, ask questions, request orders, and so on.
You cannot do this without a solid and optimized form.
This plugin is easy to use and takes only a few minutes to set up. It comes with more than 1,200 pre-created form templates and a drag-and-drop type form builder, Boost Your Business so it’s easy for beginners and experts to use their resources. It is not necessary to code, so you can start on your own.