Not only that, but creating a YouTube channel for your brand can expand your reach far beyond just Google and can even become a profitable part of your business if you understand how to make money from it.
Backlinko founder Brian Dean creates long, in-depth posts about digital marketing. In addition to being very content-rich, his posts have plenty of visuals and images to get his point across.
For example, his blog post on “ 21 Actionable SEO Techniques That Work Greatly ” got 13 social shares, 1,118 comments, and backlinks from 857 domains.
You can also offer email newsletters
and promotions to regularly connect with customers and stay top of mind. We recommend Omnisend for creating newsletters, segmenting users, and automating emails.
However, the content of these messages must be relevant, otherwise job function email list people will unsubscribe.
For example, PlayStation newsletters include downloadable content, new games, and other interesting tips for gamers.
Additionally, they include stats like total hours played and trophies the decline in popularity earned at the top of the newsletter. These numbers gamify the experience and encourage visitors to play more so they can increase their stats.
Show customers that your brand is more than just a product
Most e-commerce stores showcase their great products with great features. But to stand out, show that your brand is more than just a product.
You need to show customers that you care tidio for through responsive customer service.
Customer service is a major factor in determining brand loyalty. In fact, 69% of American customers say they would spend more money with companies that provide better customer service .
To live up to customer expectations
your contact information must be easily accessible to consumers. Ideally, you should give them the opportunity to contact your brand through their preferred channel. Divide your sales teams into customer service representatives for email, social media, and live chat .
A live chat widget lets you respond to customers in real time. The messenger-style service offers customers a convenient way to ask questions or request advice from email data sales representatives.
sales reps can respond to customers in seconds from a single dashboard. They can also use AI solutions to identify and respond to customer inquiries to ease the burden on customer service reps.